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Marketing 101 for Science-Based Businesses
By Mike Pitt on July 8, 2021If you’re like most science-based businesses, you’ve read through the common advice online about how to market your brand....
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6 Liabilities That Could Hurt Your Marketing Business This Year
By Mike Pitt on June 24, 2021You’ve worked hard to get your marketing business to the place it exists today. Whether you’re fairly new to...
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Common Misconceptions When It Comes to Creating Great Brand Awareness
By Mike Pitt on May 13, 2021Branding is what connects your customers to your business, both experientially and emotionally. While many tend to believe building...
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How the Marketing Industry Will Grow in the Next Year
By Mike Pitt on February 5, 2021Is the marketing industry growing? Should you look to marketing as a possible career choice? Maybe you’d like to...